Size, color, proportion, design, materials, lighting, and mounting methods are some of the key factors to consider when choosing your exterior sign. Thinking beyond the basics will save you time initially and will give you best ROI (Return on Investment). What does that mean, to think beyond the basics?

Sign maintenance and how your sign will handle the weather are primary considerations. You may also need to consider other factors – like vandalism. What if a graffiti artist decided to use ...